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Snows’ expansion continues as ninth Toyota dealership opens for business

118 Bridge Rd, Sarisbury Green, Southampton SO31 7EP


The fast-expanding Snows Motor Group has opened a new Toyota dealership in Hampshire.

Located in the village of Sarisbury Green, near Southampton, it becomes the ninth Toyota outlet operated by the firm.

The site in Bridge Road has been thoroughly refurbished inside and out, and the dealership is the first Snows Toyota site to showcase the Japanese manufacturer’s latest corporate identity.

The five-car showroom contains models such as the Yaris, Corolla and C-HR, plus Toyota’s stunning all-electric bZ4X SUV. Special customer pods with touchscreen technology are positioned around the dealership, while hot and cold drinks are available.

Outside, there’s a spacious forecourt with a wide choice of high-quality used vehicles on display, plus plenty of customer parking.

A brand new workshop facility has also been created for servicing and MOT work. Cameras are trained on the MOT test area in order that vehicle owners can watch their car being worked on, with an iPad taking the place of the old-style ‘customer viewing area’. State-of-the-art diagnostic equipment has been installed and of course, genuine Toyota parts and accessories are used.

The launch of the new showroom comes after a significant investment by Snows. The new Sarisbury Green site joins sister Snows Toyota dealerships in places such as Chichester and Hedge End, and further west in Exeter and Plymouth.

Dale Vaughan, Toyota Franchise Sales Manager at the dealer group, said: ‘‘We are hugely excited by the opening of this new showroom and workshop and we’re confident these stunning new facilities will prove popular.

‘‘The latest Toyota corporate identity looks great – it’s smart, informal and inviting, and we’re looking forward to introducing it at Snows’ other Toyota dealerships too.

‘‘As a manufacturer, Toyota is going from strength to strength – the models in its range are hugely impressive. We’ve got a great brand, a great site and we are looking to the future with optimism.’’

Heading up the new dealership’s management team are Bruce Simpson, General Manager; Jason Warwick, Sales Manager; and Ian Walmsley, Service Manager.

In total, around 15 jobs are being created, with customer care consultants and handover specialists among those being recruited. It is anticipated that more staff will be needed as the dealership gets busier and becomes a familiar and well-established feature of the local community.

An official opening celebration will be held later in the summer.

To contact the friendly team at Snows Toyota Sarisbury Green, call 01489 775040.